Pay Per Click (PPC) advertising refers to the small text ads that appear on the top and sides of any search engine results page. You only pay for the ad when a potential customer clicks on it and is driven to your site. To be effective, you’ll want to create multiple ads to appear on many different search pages. In other words, you’ll need to create a PPC campaign.
When you are advertising on Google in form of ads ,it is called Google Adwords.By using adwords you can put your ad on google’s first page.The ad shown on Google are paid ads and when somebody clicks on the ad a certain amount gets deducted from your adwords account.These ads can be customized on the basis of location,budget and relevancy.Ads through adwords are visible on Google,google partners and other many websites.
Our team manages the entire process for you, replacing guesswork with our time–proven methodology. We work with you to select an initial set of keywords to target with your pay per click campaign, and then research additional keywords, across your target audience’s entire research/buying cycle, to test for advertising effectiveness in meeting your marketing goals. And we coordinate the prudent use of pay per click in co-ordination with search engine optimization — advising on when to use one technique, when the other, and when both.
The ad is displayed on first page of google so attracts lot of traffic.
Ad can be started within 24-48 hours of payment clearance.
Budget can be allocated for the ad so no overspending is done.
If budget is not used up for the day, it is carry forwarded to the next day.No money is lost.
Generate leads for your business.
Advertising cost is very less than other Medias.